Car Park Solutions for Supermarkets

Supermarkets: customized parking solutions for shoppers

For the first time in history, supermarkets have the opportunity to generate incremental revenue from unused parking bays, without impacting the availability of space for direct shoppers. Our multi-tariff strategy enables the UK and Ireland’s biggest supermarket chains to sell surplus parking bays whilst keeping the car park free for direct shoppers. We are determined to create new customer experiences, channels and revenue streams right from your car park.

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Woman putting groceries in her car

For the first time in history, supermarkets have the opportunity to generate incremental revenue from unused parking bays, without impacting the availability of space for direct shoppers. Our multi-tariff strategy enables the UK and Ireland’s biggest supermarket chains to sell surplus parking bays whilst keeping the car park free for direct shoppers. We are determined to create new customer experiences, channels and revenue streams right from your car park.

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We provide car park solutions systems for
Morrisons Logo Tesco Logo Lidl Logo

Why YourParkingSpace?

Woman pushing her shopping cart and looking for groceries

Improved in-store shopping incentives

  • Whilst brick-and-mortar stores are competing with the speed and convenience of e-commerce, shopping for essentials remains a sensory experience that will continue to drive consumers into stores.
  • The shopping experience starts and ends in the supermarket car park. We are improving in-store shopping through new solutions that optimise your parking facilities.
  • YourParkingSpace also effectively uses location-based marketing to drive footfall into your supermarket.
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Improved in-store shopping incentives

  • Whilst brick-and-mortar stores are competing with the speed and convenience of e-commerce, shopping for essentials remains a sensory experience that will continue to drive consumers into stores.
  • The shopping experience starts and ends in the supermarket car park. We are improving in-store shopping through new solutions that optimise your parking facilities.
  • YourParkingSpace also effectively uses location-based marketing to drive footfall into your supermarket.
View our products →

Capture passing traffic to drive footfall and in-store sales

  • Use YourParkingSpace Pre-Book to provide convenient shopping experiences to drivers that are parking on-site and heading to another destination.
  • Learn how Tesco generated nearly £500,000 of in-store spend from YourParkingSpace Pre-Book customers
  • Through YourParkingSpace Pre-Book, supermarkets can blend customers’ food shopping with the convenience of suitable parking at the store.
YourParkingSpace Pre-Book ticket

Capture passing traffic to drive footfall and in-store sales

  • Use YourParkingSpace Pre-Book to provide convenient shopping experiences to drivers that are parking on-site and heading to another destination.
  • Learn how Tesco generated nearly £500,000 of in-store spend from YourParkingSpace Pre-Book customers
  • Through YourParkingSpace Pre-Book, supermarkets can blend customers’ food shopping with the convenience of suitable parking at the store.
Parking lot from a Tesco Store
Tesco Logo

By the end of 2020, we had secured circa £600,000 annualised revenue via YourParkingSpace Pre-Book for Tesco. For the partnerships team at Tesco, translating what this revenue meant in terms of in-store spend was a valuable perspective. Tesco’s average profit margins are 3.8%, meaning our £600,000 annual pre-book revenue equates to £15.4 million in in-store spend.

Case Study | Tesco

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YourParkingSpace Pre-Book at Morrisons

Generate revenue through surplus parking with zero impacts on the direct customer

  • Our omni-channel strategy with flexible tariffs empowers supermarkets to monetise surplus parking bays, while continuing to offer free or discounted parking to direct shoppers.
  • Parking asset owners across the globe are creating peer-to-peer business opportunities, using online platforms to collaborate and monetise parking spaces whilst they are unused.
  • YourParkingSpace is one of the most trusted parking marketplaces in the UK and Ireland. We sell your surplus parking to an online audience of drivers looking for reliable, affordable and convenient parking.

Generate revenue through surplus parking with zero impacts on the direct customer

  • Our omni-channel strategy with flexible tariffs empowers supermarkets to monetise surplus parking bays, while continuing to offer free or discounted parking to direct shoppers.
  • Parking asset owners across the globe are creating peer-to-peer business opportunities, using online platforms to collaborate and monetise parking spaces whilst they are unused.
  • YourParkingSpace is one of the most trusted parking marketplaces in the UK and Ireland. We sell your surplus parking to an online audience of drivers looking for reliable, affordable and convenient parking.

Better data for more experience personalisation

  • Customer profiling and predictive analysis from car park data helps you learn about the characteristics of consumers.
  • Analyse behaviours across channels, platforms and devices used to pay for parking at your supermarket to discover emerging trends and new possibilities for investment in the customer experience.
  • Our predictive modelling and forecasting tool creates cross- sell opportunities, whilst our geo-targeted marketing campaigns enable supermarkets to attract new and existing customers with quick results.
Woman using the YourParkingSpace App on her phone
Phone using the YourParkingSpace App

Enhance your sustainability commitment

  • Supermarkets can boost their commitment to sustainability initiatives by endorsing greener road travel through selling surplus parking bays on YourParkingSpace.
  • By parking more efficiently, supermarkets are helping to reduce the amount of vehicles driving around aimlessly looking for parking spaces. In turn, this helps to decrease the harmful levels of CO2 emitted each day.

Enhance your sustainability commitment

  • Supermarkets can boost their commitment to sustainability initiatives by endorsing greener road travel through selling surplus parking bays on YourParkingSpace.
  • By parking more efficiently, supermarkets are helping to reduce the amount of vehicles driving around aimlessly looking for parking spaces. In turn, this helps to decrease the harmful levels of CO2 emitted each day.

Flexible validation

Parking validation is available where you have variable parking tariffs such as discounted rates, free drop-off parking or other concessions for a specific visitor segment. YourParkingSpace will work closely with your team to identify the most suitable validation strategy in line with our revenue generation approach.

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Drawing of a parking lot

Parking validation is available where you have variable parking tariffs such as discounted rates, free drop-off parking or other concessions for a specific visitor segment. YourParkingSpace will work closely with your team to identify the most suitable validation strategy in line with our revenue generation approach.

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Business Enquiries: Talk to an expert
Seeking expert advice for maximising your business's parking potential?
Please complete the form, focusing on your business's parking needs. A dedicated solutions representative will reach out within 48 hours to discuss customised solutions that align with your business objectives.